Lawrence Krubner has been computer programming for 15 years, and working with web startups for the last 9 years. He is keenly aware of certain mistakes which seem to come up on every project, such as adding too many features and over-estimating the market. He works with startup entrepreneurs to help them focus their ideas.
He has seen over $2 million spent on a variety ideas, and he has identified those managerial processes that tend to lead to success. Along with Darren Hoyt, he recently started Codewi.se, a micro-consulting site where experienced computer programmers can earn money helping others solve difficult tech problems.