Tag: startups

Top 20 Marketing & Customer Acquisition Strategies for Startups

Here’s a quick overview of the marketing strategies you should have on your hit list:

• Search Engine Optimization – Make sure your websites and apps are optimized for search engines. Hiring an expert isn’t cheap, but it can pay dividends over the life of your company. A good example of this is LinkedIn. When LinkedIn was just beginning, all of its profiles were private. This limited people’s ability to find other people, especially when searching on Google. As soon as LinkedIn made the profiles public and optimized them for search engines, organic traffic took off.

An Interview with Michael Moritz – The King of All VCs

Want to know more about Michael Moritz? Google him! Without his early investment, Google might not be the household name it is today.

Moritz is a Silicon Valley venture Capitalist with Sequoia Capital. He’s a guru of selecting internet and technology companies in which to invest. Some of his early insightful investments were Google, Yahoo, and PayPal. He currently sits on the boards of 24/7 Customer, Earth Networks, Gamefly, Green Dot, Klarna, Kayak.com, LinkedIn, Sugar Inc and The Melt.

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