Any advice on how to promote my iPhone app?

QUESTION:

My iPhone app is buried in the App Store.  Any advice for founders like me who need to promote their iPhone apps but don’t know how.

ANSWER:

Okay, nearly every startup has an iPhone app.  It’s almost a “must-have” as part of your business plan, even if you’re not a mobile company.   With that in mind, I’ve hunted about for ways to promote these glorious iPhone apps we all have. Here are the results of my hard work…

First, I’ll mention some good places to get started:

If that isn’t enough, here’s more…

This should be plenty to get you started.

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Comments & Advice:
  1. PRCode says:

    Try app cross promoting, take a look at http://www.thekinetik.com
    :)

  2. DodiDomenica Stuart says:

    I have also heard about companies that guarantee to push your app into TOP25. I heard it starts at $3k. Those companies have strong ties into social networks and offer status points for installs. I heard a common pricing is $0.40 per install.

  3. artash says:

    There is a great tool Bulk APK submission service designed for developers and publishers of Android applications to promote your application to more markets to increase your market base. Check it out here http://www.android-markets-info.com/helpful-tools/bulk-apk-submit , hope it will be useful for your app marketing!

  4. Marshall says:

    We also offer an option for promoting iTunes apps in a very affordable way. Promote your app within AppZilla!

    AppZilla is our application that includes 120 apps in 1, for 99 cents. We have over 2.25 million users, so promoting your app in AppZilla will allow developers to take advantage of the exposure to our audience.

    The way it works is we have a “Showcase” where we feature 12 apps at a time by other developers.At the end of your campaign, we provide you with your showcase stats summary.

    You can see the showcase live in action in our free app: “AppZilla 2: Free”.

    Check out our Showcase page (at our website) where you can find out more info. You can also click on our calendar to check prices, availability, and even make reservations.

  5. Marshall says:

    Here’s a link to our Showcase page:

    http://fossilsoftware.com/?page_id=119

  6. Jay Cooney says:

    Just to throw in our hat here… Business2Blogger.com is a site that enables web developers to find Bloggers to review their apps. We’ve had many developers use us for inexpensive App promotion over the past couple of years.

    Here are some details:
    http://business2blogger.com/promote-an-app/

    Thanks so much, and best of luck to you!

  7. Pablo says:

    Try http://www.appreview.it/submit-app-for-review/ is the best for the Italian App Store!

  8. Monty says:

    Most of the promotions tactics seem to be strictly online based. Developers could also promote in the physical world with branded QR codes. People could simply scan, download, and play the game. To get an idea of what I mean check out a few of our App clients. http://Qrezy.com

  9. Hello, I am the USA Ambassador for the mobile application JunoWallet GiftCards. Our app allows users to earn rewards by doing tasks, one of them is downloading and playing free applications. We would love to offer targeted and engaged users for your app. All the information about pricing and how it works will be provided if you are interested. Have questions? Contact me at ambassadorjunowalletusa@gmail.com

  10. mark says:

    Check out MobileStartupz.com

  11. I just released version 2 of the App for free download.
    It’s make sharing photos on facebook a snap.

  12. Hey there. Thanks for the post, it’s great for showing the way of really getting your app promoted. Although buying downloads may not be something that a lot of app owners are after. I think the new trend of the market is publicizing the app and therefore receiving organic downloads and reviews. Just my opinion though, someone may disagree :-)

  13. Zachary says:

    I’ll promote your Website / Application.
    If you like you can score 5,000 page impressions for $4.00 using our “tiny” ads. Here is the link: cobaltptc.com

  14. iPhony says:

    Hello

    Thank you very much for this nice article. I have started using Tapjoy. I hope it will help me increase downloads of my iPhone application iLearn colors.

    https://itunes.apple.com/us/app/ilearn-colors/id509904287?mt=8

    If you have other tips please let us know.

    Best regards

  15. AppMarketer says:

    Hey,

    It is strange that your app is still buried in the app store during this era of so many promotion strategies. You can definitely hire some app promotion specialist.

    If you are looking for more than 900 downloads of the app from appstore within a duration of 3 months you can ask for Russell at sales@mobilesoftwaremarketing.com.

    Pricing starts from as low as $3K.

  16. Z says:

    Thank you for the great resources!

    I came across http://www.appepic.com a while back and they have great promo options for apps.

    From reviews and focus groups, to pre-launch prep and social media campaigns. Very affordable too, I got my app reviewed for just $50!!

    I highly recommend them!

  17. Craig says:

    Try using Youtube reviewers, it helped my apps tremendously. Brought them up about 30 spots on the Paid section through a review alone.

    http://www.appstorereviewer.com , contact that man

  18. [...] 37 times Interesting reading HERE.. Also here is basic info HERE. HERE [...]

  19. iValueTech says:

    Hello everyone,
    Me and my company have designed a brand-new website to promote your apps on any platform for free! Be fast! It’s free only for the first few months of launch. Get your app listed on the first cross-platform, free app promotion website.
    And the link is here: http://www.theappdirectory.weebly.com

  20. Maxim says:

    I advice to use such services, like http://96apps.com to promote your apps. It costs almost nothing ($0.99 for an unlimited time ad), but gives a great impact on downloads!

  21. Appsorg says:

    http://appsorg.com/ – Helps you share apps from around the web.

  22. Tim says:

    My Apple App is now available for downloads. Just type shoot that ball and you would be able to DL the app. Now, am looking for a proven business strategy and a succesful way in promoting my app. Please email me at: timdawg650@yahoo.com. Your help is greatly appreciated. About my app, this is the only shooting the basketball app on the App Store that you can take/upload a photo and use that as your background. Shoot as many balls as you like for 90 seconds and post your score in Facebook. Thanks!

  23. Jigar P says:

    Or LinkedIn is the best way to market your app free, easily and fast – You just need to search relevant Mobile apps marketing groups, just like this one.. http://www.linkedin.com/groups/Promotion-Marketing-Monetize-iPhone-iPad-5021285

  24. Kindly, allow me to introduce great iPhone, iPad and Android app review website. http://mobiappsreview.com/.
    We are publishing reviews for iPhone, iPad, iPod Touch and Android apps and games.

    Please send your app link for review on below page:
    http://mobiappsreview.com/contact/submit-app-for-review

    For any questions, just ask.

    Best Regards
    Robert

  25. Etienne says:

    If you want you can present your app on my page.
    Just send me over 5-10 promocodes and we’ll present it for free.

  26. sharpshooter says:

    Hey guys, please check out my first ios game!

    https://itunes.apple.com/us/app/bouncy-bomb/id680433047?mt=8

  27. Alessandra Massaro says:

    Try this startup
    http://www.apps-launcher.com

  28. Sufyab says:

    I have also developed an app and need its promotion
    Its free app with some IAP.

    For iPhone/iPad/iPod Users:
    Boost up your vocabulary and Sharpen your mind .. In lite and playful mood.
    Just download Wordeez and all set

    Grab your free Copy Now:

    https://itunes.apple.com/pk/app/wordeez/id689682101?mt=8

  29. Thanks For the Info, I’m trying very hard to Promote my App Its going well but i need more coverage.

    DaftRun-TheSportsFinder

    Find a Sport,

    Join a Sport,

    Create a Sport

    https://itunes.apple.com/us/ap...

    https://play.google.com/store/...

    https://vimeo.com/72446532

  30. matija16 says:

    http://www.pincoolapps.com – share your apps from around the web for free.

  31. SK says:

    I tried to promote my app, and get 6 place in Top-10 Lifestyle category. Check it out

    https://itunes.apple.com/ru/app/extasy/id720782426?mt=8

  32. Ehsan says:

    Watch this promo video to know how they promote your iPhone app at most affordable rates.

    https://vimeo.com/74512025

    Thanks

  33. AlanZ says:

    Working on iphone app that will be a paid app. Does anyone know how you go about being able to offer it free to selected people for promotional purposes? Does Apple offer this? Have not been able to find.

  34. anyway says:

    Try runkinup.com – ‘II be suprised.

  35. prettyboy says:

    Try http://www.bestreviewapp.com to promote your iOS&Mac&Android apps.
    Gain good reviews and ratings,thus increasing app sales and ranking.

  36. Hello,

    Try the http://getappreviews.net

    For developers

    - Give a review and then receive a review.
    - Unlimited free app reviews.
    - Improve your app with sincere and honest reviews from users and others developers
    - Leave a freedback to the user how left the review
    - Discover new apps from other developers

    For game and app users

    - Discover new apps and games
    - Make money giving sincere and honest reviews of the apps whe choose for you.

  37. Check out Fiverr for great ways to promote your apps for only $5 – This gig, http://fiverr.com/appmag/post-your-ios-or-android-app-to-a-pr3-app-review-website will post your app to a major app news publication for only $5 – This is one of the best promotion methods I have found for the price. Hope that helps!

  38. Xavi Valero says:

    Have you ever wondered how to take full advantage of app store promo codes?

    TweetAnApp helps developers to promote their apps on twitter and win follows and mentions in exchange of promo codes or iTunes gift cards: http://tweetanapp.com/developers.

    They also have a free promotion to create a codes giveaway.
    It’s worth to give it a try and gain community on twitter!

  39. Benjamin says:

    Hi !

    We are a very cool startup called Addengo from France, developing new ads format, and specialized in video advertising on mobile phone.

    We are not just displaying video, we are doing more than that, there is a few of our features !

    - Addengo’s main features
    - We are displaying video directly into your app, the user won’t leave it.
    - Our format is non-intrusive, the user can select the video he wants to watch.
    - We don’t collect any personal informations.
    - Our SDK is built to be easy to install, and is fully customizable.
    - You’ll get better revenues than you’ve ever had.

    We are now building our network of app’s editors, by allowing you to use our solution to share videos on our network, totally for free.
    We aren’t getting any money, just giving away our product, so editors can enjoy it. We are taking care of everything, just sit down and wait for your apps to get more users !

    If you want to get more informations, you can visit our website Addengo

    Feel free to MP me to get my email address, or even my phone number.

    http://www.en.addengo.net/

    See you soon
    Benjamin

  40. Anji says:

    Another very interesting App in the Apple App store…

    http://maadchicknetworks.com/we-share/

    Parents and children both will love it..

  41. Daniela says:

    I found this guide really insigthful! It walks you through 7 ways to promote your application.
    Check it out!
    http://www.apps-builder.com/pag/ebook/promote

  42. Frank says:

    An App you really shouldn’t miss: PicViewer

    https://itunes.apple.com/us/app/picviewer/id858373828?ls=1&mt=8

    Your whole photo gallery now is at your fingertip.

  43. Aysegul says:

    Hello, have you guys seen this game? It’s awesome!

    https://itunes.apple.com/us/app/turbo-rhino-obstacle-race/id776367900?mt=8#

  44. Robert Haastrup-Timmi says:

    Very simply, PromotedApp.com – http://www.promotedapp.com is a Startup helping solve the App Discovery & User Retention problem. We do this by providing a Visual & Social Media platform that brands, shares your app and makes it easily downloadable on any mobile device. Think of promotedapp as a Pinterest for apps!

    Users can curate lifetime app boards by re-pinning apps they discover, follow and love on promotedapp. App Developers can create lifetime app media boards to include screenshots for download videos, article reviews updates and so on. App developers can message followers with updates, incentives and more. Everything can be shared on all the major social networks to amplify!

    To post your app once to the platform costs only 50 dollars, or subscribe for more frequent postings including your media. What we are building is an app media platform that helps to solve a huge problem globally.

    If you’d like to be a Sponsor, visit our new Crowdfunding page here: http://www.fundly.com/promotedapp

    We have exciting sponsor levels to put your app infront of every user and visitor as we scale our platform.

    Good luck!

  45. VAGON DRAKE says:

    Excellent tips. Some of them might work actually. The only thing i see is that unless you have a huge budget your not going to easily get your app noticed. i have tried submitting my app to many websites for review and they all come back with ” pay us and we will ” when before same websites where happy to do it for you for free.
    Here is a link to my new released fun game try it out guys.
    https://play.google.com/store/apps/details?id=jb.development.bear
    https://www.youtube.com/watch?v=TOBGSj_B8Pw

  46. Joan says:

    waze’s success was based on its PR strategy — and I am the one who picked their world-wide PR firms. BTW, I didn’t charge them a penny. joan@agency-select.com

  47. Janitha D. says:

    This is where I got my app promoted with a video. It worked pretty well and boosted my sales immensely:
    http://www.fiverr.com/cloudartgraphix/create-an-amazing-promo-video-for-your-app

    I can guarantee you that it will definitely work.

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