The Philosophical Approach to Business

I met Sabrina Liu in Chengdu, and she is a wonderful, caring person. She is also a lawyer and business consultant. The reason I’m writing about her is that her business advisory company has a unique approach to business, especially in China. Below is an email that she wrote me that outlines her way of doing business. I think you will see why she is a role model to me.

The Philosophical Approach:

Dear Steve,

It’s very glad to answer your question why we take such unique philosophical approach to found our business. It’s a long story, but I will try to summarize it in brief:

Both Jake and I are lawyers. He has practiced in Australia for more than 20 years, and I have practiced in Chengdu for more than 10 years. Through the legal experience for over 30 years, we find a sad truth that in business: people cooperate, merge and acquire with each other, but they cheat and hurt each other at the same time. Also, we find in the business society, the role of law is limited. It may prevent you from damage in some way, but it cannot prevent you from failure. If you choose the wrong partners without a good personality, no matter how talented they are and how hard you work, the cooperation will definitely be a failure from the very beginning.

According the discussion between Jake and I:

  • We both agree trust is the most valuable commodity in the world.
  • We both agree to be honest to each other is the most effective way
  • We both agree life is like a circle, do good for others, good return will come to you
  • We both agree, if east and west could learn and cooperate with each other, the world will be much better
  • We both agree if people who are both talented and ethical can work together , there will be miracles
  • We both agree to give up the dream to grow up overnight, small steps turn into miles
  • We both agree if entrepreneurs can have better understanding to philosophy and history, they will be closer to the nature of the world , and as a result, it’s easier for them to get success

So when Jake and I created our business, we want to help people to know more about Chengdu, which is the most balanced city in the world, according to our observation. We think people who invest in Chengdu will get success not only in business, but in life.

To make their business and life easier, we will help them to find the right expert to provide professional help to them, and at the same time, we will help them to choose talented and ethical partners.

We think professional help is an essential support in the formulation of your strategy, finance and operations. The selection of ethical partner is also principally needed to ensure successful formulation and commercialization of business and investment ideas. It significantly assists in developing mutual synergies and ‘trust’.

That’s why we emphasize the importance of philosophy and ethics in our business, hope my explanation is helpful to you.

Sabrina Liu
Business Advisor
Chengdu “Dailu” Business and Management Advisory Services Co. Ltd
Tel: +86 13551223050

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