Figuring Out Your Next Big Idea

Steve Hoffman explains why competition is the worst way to generate new ideas for your organization. Listen to him explain what works and doesn’t work when you want to take your organization or team to the next level.

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Tune in to learn the following:

How to generate feedback and suggestions on innovation from team members
Identifying which innovation ideas you should invest in, pivot, or ditch all together
Why competition is the worst way to generate new ideas in your organization
The biggest mistakes company’s make in generating new ideas
Why most ideas are wrong from the start
More effective ways of coming up with the next great idea
When money becomes a factor in the innovation process
The right timeline to complete an effective innovation project
How to manage your test phase

Listen to the Podcast

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