Category: Marketing & PR (Page 6 of 9)

How to Market & Promote iPhone, iPad & Android Apps (Part 2)

Steve Hoffman

Steve Hoffman

by Steve Hoffman, Publisher of Founders Space

It’s never too early to start marketing and promoting your app.  Ideally, you should begin right when you start development.  As you build out the app, you should be working on marketing and promoting it to all the key influencers, including bloggers, strategic partners, potential users, etc. Read More...

Five Approaches to Acquire a Client

Raj Gavurla

Raj Gavurla

by Raj Gavurla of LiiiVEN, Inc.

Entrepreneurs have an idea they research and chisel into service and product.  To make a significant difference in the marketplace acquiring a client is needed.  Why a client?  To help them, gain revenue, and find new ways to apply service and product. Read More...

Using QR Codes For Small Business Marketing

Karen Leland

Karen Leland

by Karen Leland at www.karenleland.com

Seven years ago, entrepreneur Rico Elmore was on vacation when he failed to find a pair of sunglasses that would fit on his not-so-small noggin. Elmore’s hefty head experience left him with an ah-ha moment, and today he is the proud proprietor of Fatheadz Eyewear www.fatheadz.com , a company that makes oversize sunglasses and extra wide eyewear for folks with large heads. Read More...

How a Marketing Plan Can Save Your Firm from Making These Costly Errors

Daniela Baker

Daniela Baker

by Daniela Baker at CreditDonkey

Every business, large or small, needs a marketing plan to avoid making costly errors. Unfortunately, all too many business operate their marketing on a fly-by-the-seat-of-their-pants sort of method. They don’t have much of a plan in place, and if they do, they don’t really follow it. While this might seem to make your business’s marketing techniques more flexible, it actually can cost you a ton – both in extra money spent and in opportunities missed – in the long run. Here are just a few common mistakes businesses make and how they can be avoided with a good marketing plan. Read More...

How does a foreign company get help launching a product in the United States?

Soody Tronson

Soody Tronson

by Soody Tronson, Founder of Soody Tronson Law Group

QUESTION: I am based in Australia & have a business that I am passionate about. I want to find a VC that has experience in taking a product & selling it succesfully via infomercials throughout the U.S.  It is difficult to find anyone in Australia that has this experience & not sure as to where to start looking in the U.S.?  Your help is greatly appreciated!  Glen Pattison Read More...

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